What Grassroots Marketing Really Is, and How Readers Can Power It
Nurse and author Natalie Horseman explains grassroots marketing, why it is the lifeblood of indie publishing, and the concrete ways readers can help independent authors be found.
Category: Indie Publishing
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The Publishing Journey, Sticky Notes and All
Natalie Horseman shares the graphic she created about the publishing journey, a near documentary of getting Blackwater Parish to print, right down to the peach milkshake she earned on launch day.
The Iceberg: What Readers See and What Indie Authors Carry Underneath
Nurse and author Natalie Horseman uses an iceberg and a still Icelandic fjord to explain the vast, unseen work beneath every finished indie book, and why it deserves grace.
Why Independent Authors Deserve the Same Visibility as Traditionally Published Books
Natalie Horseman makes the case for closing the visibility gap between independent and traditionally published books. Why great stories deserve to be found, regardless of publishing path.
Why Most Indie Authors Are Invisible (And It Has Nothing to Do With Their Writing)
Natalie Horseman explains why talented indie authors remain undiscovered and what the visibility gap in independent publishing actually looks like. Practical insights for authors ready to be found.